London, UK – July 2025 is set to significantly reshape the United Kingdom’s dynamic culinary landscape, marked by a robust influx of new restaurant ventures. This month’s openings are notably driven by prominent chefs including Brad Carter, Tom Brown, and Adam Byatt, signalling a period of growth and innovation across the sector.
Complementing the arrival of these esteemed culinary figures, the capital, London, continues its energetic expansion, particularly within its competitive pizza market. Adding further diversity to the scene is a new concept spearheaded by chef Mark Poynton, underscoring the broad spectrum of culinary styles emerging this summer.
London Leads with Diverse New Concepts
London remains a focal point for July’s significant launches. Among the most anticipated is MOI, the debut venture under Artem Login‘s MAD Restaurants group. Situated on Soho’s Wardour Street, this new establishment is helmed by Andy Cook, a chef with distinguished experience from the Gordon Ramsay Group. Launching this month, MOI occupies a substantial 150-cover space spread over two floors, promising a menu focused on exquisite sushi and other Japanese-inspired dishes, thoughtfully prepared using British produce.
Adding to the city’s diverse offerings, Duck & Rice, known for its unique blend of British pub culture and Cantonese cuisine, is expanding its footprint. The restaurant will open its second location at the thriving Battersea Power Station. This new outpost is designed to accommodate 185 seats, bringing its distinctive fusion concept to a new waterside destination.
Chef Luke Farrell, celebrated for his vibrant Southeast Asian concepts, is set to launch a follow-up to his popular Speedboat Bar. The new venue will open its doors in Notting Hill, operated in collaboration with industry heavyweights JKS Restaurants and Soho House Group, signaling a continuation of Farrell’s influential presence in London’s dining scene.
Expanding Pizza Presence and Neighbourhood Gems
The capital’s flourishing pizza market sees further reinforcement this July. Crust Bros is poised to open a substantial new site on Bedford Street in Covent Garden. The restaurant will occupy a large two-storey space, providing 135 covers, and is scheduled to officially open on July 7. This expansion highlights the continued demand for high-quality pizza experiences in prime London locations.
A notable addition to the city’s wine scene is Luna, a new establishment opening on Shad Thames. From the founders behind the acclaimed restaurant Legare, Luna will function as a multifaceted venue, combining a wine bar, bottle shop, and restaurant. With 34 covers, it aims to offer an intimate setting for patrons to explore a curated selection of wines paired with complementary small plates.
Building on its reputation, ACE Pizza, led by Rachel Jones, is establishing its first permanent physical site. After building a following, the popular pizza purveyor will open its doors in Victoria Park Village this month, transitioning from previous pop-up or delivery formats to a dedicated brick-and-mortar location.
Chef-Driven Concepts Beyond the Core
Beyond the high-profile group openings, individual chef initiatives are also shaping the month. Chef Adam Byatt, known for his refined culinary style, is behind Brasserie Constance, another anticipated opening. Located at Fulham Pier, this new brasserie concept is expected to bring Byatt’s signature approach to a new riverside setting, adding a touch of classic elegance to the area’s dining options.
While specific details on the July 2025 ventures for chefs Brad Carter and Tom Brown were not immediately available, their association with this month’s activity underscores the high caliber of culinary talent contributing to the UK’s restaurant evolution. Similarly, the mention of a new concept from Mark Poynton further diversifies the range of new dining experiences on offer across the nation.
July 2025 presents a compelling snapshot of the UK’s resilient and innovative restaurant industry. From significant capacity expansions and new international concepts in prime London locales to chef-led ventures and the solidification of popular independent brands, the month’s openings collectively highlight a period of dynamic growth and diversification, promising exciting new options for diners across the country, with a particular concentration of activity in the capital.
