London Kicks Off Autumn Flu Jab Campaign for Children and Pregnant Women
London, UK – September 1, 2025 – The crucial autumn rollout of the seasonal flu vaccination programme has officially commenced across London today, with a strong focus on protecting the city’s youngest residents and expectant mothers. This vital public health initiative aims to bolster immunity ahead of the winter months, when respiratory viruses typically surge, placing significant pressure on healthcare services. This year’s campaign sees several key groups prioritized, including all children aged two to 16, with an expansion to those aged six months to 18 years for individuals in clinical risk groups.
Pregnant women are also a key focus, eligible for the flu jab at any stage of their pregnancy. For the first time, some NHS providers are extending their reach by administering vaccinations directly in nurseries for two- to three-year-olds, a pilot program designed to increase access and uptake among very young children.
Protecting the Vulnerable: Why This Campaign is Crucial
The launch of the flu vaccination drive comes as health officials highlight the severe impact influenza had on the capital’s healthcare system last winter. During the 2024-2025 season, London’s hospitals recorded over 36,000 bed days occupied by patients suffering from flu-related illnesses. This figure represented a significant increase from previous years, underscoring the ongoing threat posed by seasonal influenza and its potential to overwhelm NHS services during peak periods. Vaccination remains the most effective defense against severe illness, hospitalisation, and death from the flu.
Public health experts are emphasizing that getting vaccinated is not only about personal protection but also about safeguarding the wider community, particularly those who are most vulnerable. By reducing the spread of the virus, the campaign helps to alleviate the strain on frontline healthcare staff and services, ensuring capacity for all patients needing care.
Who is Eligible and Where to Get Vaccinated?
From September 1, 2025, the NHS is offering the flu vaccine to pregnant women and children aged two to 16. This age range extends to six months up to 18 years for children who fall into clinical risk groups. The eligible groups for the 2025-2026 season are extensive, reflecting the broad protection strategy. Beyond children and pregnant women, the programme will expand from October 1, 2025, to include individuals aged 65 and over, those aged 18 to 64 in clinical risk groups, residents of long-stay care homes, carers, close contacts of immunocompromised individuals, and frontline health and social care workers.
Pregnant women can access their flu jab through maternity appointments, local GP practices, or participating pharmacies. For children, most school-aged youngsters (Reception to Year 11) will be offered the vaccine through their schools. Younger children, including those aged two and three now being vaccinated in nurseries, and any child who misses their school session, can also receive the vaccine at their GP surgery or a community clinic.
The NHS National Booking System is now active, allowing eligible individuals to book their winter flu and COVID-19 vaccinations, with appointments starting from October 1. Londoners are encouraged to use the NHS website, the NHS App, or call 119 to secure their appointments, rather than waiting for an invitation.
Extending Protection: RSV Vaccinations for Pregnant Women
In addition to the flu vaccine, pregnant women are also being reminded of the availability of the Respiratory Syncytial Virus (RSV) jab. Offered from 28 weeks of pregnancy, this vaccination provides crucial protection to newborns against severe RSV-related illness during their first few months of life. Last winter, RSV contributed to a substantial number of hospitalisations among infants, highlighting the importance of this protective measure.
A Trending Public Health Priority
As the news of the vaccination rollout gains traction, public health discussions are trending towards preventative measures against seasonal illnesses. Health officials are urging all eligible Londoners to come forward promptly for their vaccinations. This proactive approach is critical for building robust immunity across the population, mitigating the impact of viruses like flu and RSV, and ensuring the resilience of London’s healthcare services throughout the challenging winter period. Getting vaccinated now means individuals will be protected before the peak of the flu season hits.
This comprehensive vaccination effort underscores the NHS’s commitment to safeguarding public health and preventing unnecessary hospitalisations during the upcoming colder months. Residents are advised to check their eligibility and book their appointments as soon as possible.
